Is too much choice good for us?

Since I’ve been considering how to simplify things this TED video on The Paradox of Choice seems pretty apt. Apparently too much choice is not good for us …

http://video.ted.com/assets/player/swf/EmbedPlayer.swf

Author: Kate Carruthers

Kate Carruthers is Chief Data & Insights Officer for UNSW Sydney, and is also an Adjunct Senior Lecturer in the School of Computer Science & Engineering. She is certified in information security and is currently undertaking postgraduate studies terrorism and security. Kate has extensive experience in senior roles in ICT, marketing, data and digital; and is a member of the NSW Government’s Data Analytics Centre Advisory Board. Kate is currently working at the intersection of data analytics, AI, ML, privacy, cyber security, and data protection.