1. KerrieAnne Christian

    great post Kate

    I found myself facing these issues several years ago when drafting my org’s quality policy – one arm focused on cost reduction the other on improved products & services – the answer of course was to combine the two

    ie it should not be either or for the 2 innovation options you discuss – instead how can we pursue elements of both

    • Good point you raise Kerrie Anne – it’s not an either/or choice, doing both is necessary. Interesting question if they can be merged into a single initiative though.

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