If you’re a Mastodon (aka fediverse) newbie here are some tips about what to do next. (If you’re not already setup on Mastodon here’s a good guide on getting setup over there. There is also a guide to choosing a server here.) First of all, welcome aboard it’s great to have you join our non-commercial space. 👋 Essential step one: write an introduction toot, explain … Continue reading I’m on Mastodon what now?
The plight of folks who build their online business worlds on the whimsy of a bunch of faceless corporations is on my mind as Twitter appears to be imploding before our eyes. It is very imprudent to build your business on a platform that is subject to changes that are outside of your control. For example, Meta makes changes to to how Facebook and Instagram … Continue reading Advice on building your own ecosystem
I am watching the realtime destruction of Twitter by Elon Musk with a strange sense of detachment. After all, I knew that one day Twitter would fall, as with any technology company. And I have some thoughts and I’m going to share them… Because many users of Twitter now have only experienced it as a mature platform, and one in which the banter and collegiality … Continue reading Twitter history
In my previous post, Radical shifts in the media economy, I spoke of the changes that have arisen in the media landscape, touched upon the democratization of communication, and mentioned the emergence of the influencer economy. Today I am going to delve into the influencer economy and some of its implications for society now and in the future. What is the influencer economy? At its … Continue reading The influencer economy
Radical shifts in the media economy: Social media has delivered an enormous shock to civil society in the West. It has been weaponised by nations who do not love democracy and the freedoms that we have come to enjoy. Back in 2007, when I predicted the great democratization of communication that social media enabled and the death of the traditional news media, I did not … Continue reading Radical shifts in the media economy
Life for an academic these days seems to be getting more complex. In addition to the traditional tasks – teaching, researching, and publishing – the job has expanded to include endless grant applications and the need to develop a public persona to publicise their work. All of this is in addition to having some kind of personal life and human relationships. The advent of social media has made life … Continue reading Navigating the social media maze for academics
Mobile and social media have created a new business landscape If you’re not already working out how to disrupt your business and your industry then you will be disrupted… Who succeeds at amazon? “Explorers and pioneers”. Who fails? Those who focus on killing our competitors. -Bezos — Spencer Rascoff (@spencerrascoff) May 9, 2014 The web 2.0 revolution and social media changed the game for business. At … Continue reading Mobile and social media – what it means for business
I used to think of LinkedIn as a boring but worthy social network for business contacts. But I was wrong. Over the years it has become a critical B2B social network, with multi-million dollar deals often being done via the platform. LinkedIn has also disrupted the recruitment business and reshaped the way people find jobs. It changed the power dynamic in recruitment by enabling the jobs to … Continue reading LinkedIn and the power of networks
As part of Social Media Week Sydney 2014 I was honoured to host a panel discussion about the Politics of Social. The panel made for a lively and interesting chat – wish we could have had more time as there was much more to discuss! Panel Members Ariadne Vromen – Associate Professor, The University of Sydney Alex Greenwich – Independent Member for Sydney, Parliament of … Continue reading Politics of Social – Social Media Week Sydney 2014
The sharing economy is turning into big business now, with companies perceiving a potential advantage: Looking to save money, big business dives into the sharing economy. And, as this new economy grows, there will be turf wars between the old and the new world. A recent headline on Mashable read “New York Goes to War Against Airbnb for Disrupting Hotel Business“. I’ve been expecting to see headlines like this … Continue reading Turf wars on the frontiers of the sharing economy
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