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# Xobni & their marketing strategy
- URL: https://katecarruthers.com/xobni-their-marketing-strategy/
- Published: 2008-01-16T09:37:00.000Z
- Updated: 2026-09-26T09:07:13.000Z
- Author: Kate Carruthers
- Tags: ideas, #Migrated-1775015344493, #wp, #Import 2026-04-01 14:49

Xobni said they will give me beta access if 2 people click thru on this link to register for beta access too. I'm not quite sure how I feel about this. Is it 'friendly' viral marketing or is it more akin to blackmail? Still thinking about this.