ideas

The test of our commitment to principles is not what we do in good times.  Rather the true test of our principles comes in difficult times.  The current economic situation seems to be setting us up for such a test. Recently I've been thinking about the principles of

It sometimes seems as if Telstra and BigPond have missed all the terabytes of stuff that has been produced describing how to do social media or social networking effectively. Their latest foray into this part of the world - via Twitter - has been amusing to observe.  It is almost as if

A recent post by Chris Penn about the current credit crisis included this great chart. It shows clearly the remaining pieces that need to unfold in this drama. So, like Churchill said, perhaps this is the end of the beginning? For me this means that it is time to think

Made it back from speaking at Small Business September events in regional NSW to attend the final day of Web Directions South 08 in Sydney. Again Maxine, John and the team put on a great event and diverse range of speakers. The real standout presentations for me - because they made

This is a really good presentation from Oracle that helps to translate geek speak and culture ... Are you insulting me? Essential geek-speak, FTW!http://static.slideshare.net/swf/ssplayer2.swf?doc=uncon08-1221252375503316-9&stripped_title=are-you-insulting-me-essential-geekspeak-ftw-presentationView SlideShare presentation or Upload

Here is a copy of my slides from seminars in Taree and Coffs Harbour for small business owners: Small Business Marketing on a Budgethttp://static.slideshare.net/swf/ssplayer2.swf?doc=smallbussep08carruthers-1221893190223742-9&stripped_title=small-business-marketing-on-a-budget-presentationView SlideShare presentation or Upload your own.