Does your company have a “message gap” problem?
Kate Carruthers Burson-Marsteller has just realased a study on Message Gap Analysis where they investigate the cut through of corporate messaging to mainstream media. Their research indicates some scary results: “… a…
media
Warning: I’m probably going to tweet a fair bit about #OzPol & #media140 this coming week
Because, along with the witty and intelligent @neerav @smurray38 @grogsgamut @paulwallbank, I shall be in Canberra blogging and tweeting about Media140 Oz Politics. This event is on Thursday 23 September…
2010 Blog theme – women in …
I’ve been thinking about having an overarching theme for my blog this year and have finally decided on women in … that is women who are doing interesting things like…
Future of news – a direct quote from one Gen Y
Here’s a little quote from one of my Gen Y friends on my Facebook wall today: “I won’t ever pay for normal news content ever again full stop. If i…
Media140 feed
Have been chatting online with Evan from Sency.com and decided to experiment with his new gadget using the Media140 Twitter feed: http://www.sency.com/scroll.php?bgcolor=white&textcolor=black&h=300&w=200&q=media140&border=1&borderstyle=solid&bordercolor=black&textsize=12 #media140
Changing spaces in media
The Media 140 Conference in Sydney has offered a vast amount of food for thought my brain is buzzing with ideas, issues and concerns. The first thing that struck me…
Day one #Media140 Sydney
I attended the afternoon sessions for day one of the Media 140 conference in Sydney today as a live blogger/twitterer and have been consolidating my thoughts. Here’s a summary of…
Blogtalk Downunder part 2
Was reviewing the pictures on the Blogtalk Downunder Flickr and it occurred to me just now that I have not seen so many Mac notebooks in one place ever before.…