ideas
Many authors and commentators have been talking about the notion of generations in terms of age cohorts - baby boomers, generation X, generation Y, etc. For example, Mark McCrindle is a well known Australian researcher who has written extensively on this topic. But I am not convinced that analysing people
ideas
Back in the old days at GE (pre GFC) we were taught that all business ideas or problems should be considered from the "outside-in" or from the customer's point of view. This was part of their Six Sigma approach using Voice of the Customer principles. Now
social computing & social media
New technology often seems to take a while for us to work out how to fit new cultural practices around it. I suspect that social networking fits the norm in that regard. Human beings have been networking in forest, fields, villages and cities for aeons - but it is only
social computing & social media
New technology often seems to take a while for us to work out how to fit new cultural practices around it. I suspect that social networking fits the norm in that regard. Human beings have been networking in forest, fields, villages and cities for aeons - but it is only
ideas
Once people have used Twitter for a while they often ask: How can a very large number of people be your friends? The truth is they can't all be your intimate friends but that there are degrees of friendship just as exist in real life. And on Twitter
ideas
So many people ask me about how to manage or create rules of engagement for social media and social networking for their business and staff. Usually I direct them to some good resources like these as a starting point: * I am a Civil Servant Online Participation Guidelines (their site is
ideas
more animals
ideas
A while back Kate Kendall wrote a blog post that noted a number of women named 'Kate' or 'Katie' who are involved in Australian women in online marketing movement (WOMM). Coincidentally a bunch of women named Kate/Katie were attending ad:tech Sydney and were all
ideas
We had a really good discussion on this topic in our panel session this morning at ad:tech Sydney. The topic was Handing Your Brand To The Consumer: Are You Willing To Let Go? The distinguished panel members were: Charis Palmer, Managing Editor, Online Banking Review; Jackie Maxted, CEO, beautyheaven.
ideas
Most years recently I've avoided IWD lunches in Sydney by the simple expedient of being on vacation in north eastern Canada. But this year it was not possible to squeeze in a late February - early March vacation due to my business trip in December. But there was
ideas
[youtube=http://www.youtube.com/watch?v=z2BgjH_CtIA&w=425&h=344]
ideas
There is a lot of focus on all the technical stuff around Enterprise 2.0 - the platforms, open source v. proprietary, etc. But achieving success with Enterprise 2.0 can actually come down to attitude as much as anything else. My top 5 attitudes for Enterprise 2.0 sucess