Required history for anyone considering online marketing
Kate Carruthers Jeremiah Owyang’ post on A Chronology of Brands that Got Punk’d by Social Media should be required reading for all marketers seeking to venture online. Some of the issues in…
2009
Cloud Computing – are we there yet?
Way back in the early 1990s Sun Microsystems had a slogan “the network is the computer”. It did not make sense to any of us back then. However, today it…
Modern security thinkers
There’s a good list of modern military thinkers on Kotare’s blog. For anyone trying to make sense of much of the stuff going on around the world this list is…
Why not give peace a chance?
During our busy lives it seems to me that we often let the chances for peace pass us by. And how does this happen? It happens with our reactions to…
Hope is not a strategy, so what are we going to do?
It was very interesting to watch the 2008 US election campaign with all its talk of hope. Checking Wikipedia, a definition of Hope “is a belief in a positive outcome…
The changing marketing landscape …
Marketing in the good old days: In the past marketers thought they were in control of their brand and their messages. They had lots of resources and became expert at…
Is it time for a new approach to management?
The traditional approaches to managing organizations have been optimized so much that there little improvement that can be made. At the same time there are huge changes in society and…
American burgers – now I get it!
For many years I have thought that American friends were delusional when they rhapsodised about their burgers. After all I had eaten at McDonalds so I knew what an American…
How resilient is Australia?
Reading this book at the moment – Reinventing Collapse: The Soviet Example and American Prospects by Dmitry Orlov. It is very interesting to consider how Australia would manage. Orlov considers…
Why do we wait until funerals to say positive things about someone?
There is one thing that I’ve often thought was sadder than a funeral itself. It is the way that everyone stands around saying what they liked about the deceased when…