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Aide Mémoire

handcrafted musings on the world

Aide Mémoire

handcrafted musings on the world

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ideas

Twitter, commonsense and journalism #groggate

Kate Carruthers 2010-10-04 1 Comment

I’ve been observing the discourse in the mainstream and social media worlds about the ‘outing’ of the blogger Grog’s Gamut – the so-called #groggate. Craig Thomler has made an excellent…

ideas

Some doggy inspiration from Lucy for Caturday

Kate Carruthers 2010-10-02 No Comments
ideas

Help a girl and you help a family, a village and the world #becauseiamagirl

Kate Carruthers 2010-09-30 2 Comments

I’ve been a big supporter of the Plan Because I am a Girl campaign – if you haven’t shared your story do it now! The other day @uskovic shared this…

future ideas

Rethinking a girl’s place in the world #becauseiamagirl

Kate Carruthers 2010-09-30 1 Comment

Sheryl WuDunn’s Half the Sky investigates the oppression of women globally. Half the Sky lays out an agenda for the world’s women and three major abuses: sex trafficking and forced…

ideas

inspired stuff from @firstdogonmoon “Nostradamus arm of productivity commission” ROFL #media140 #ozpolitics

Kate Carruthers 2010-09-29 1 Comment

Update: I am informed by @firstdogonmoon that this cartoon was actually inspired by @Pollytics

ideas

Does your company have a “message gap” problem?

Kate Carruthers 2010-09-28 2 Comments

Burson-Marsteller has just realased a study on Message Gap Analysis where they investigate the cut through of corporate messaging to mainstream media. Their research indicates some scary results: “… a…

ideas

Making digital marketing work

Kate Carruthers 2010-09-27 3 Comments

Much of the digital marketing I see is a bit tragic. Tragic for the businesses who are investing hard won income into campaigns that might not deliver a return on…

future ideas

Because I am a Girl

Kate Carruthers 2010-09-26 1 Comment

There are a lot of women who don’t like to be called a girl. It’s their choice. I don’t mind it and have even been known to refer to myself…

ideas

cubicle truth on Caturday? …

Kate Carruthers 2010-09-25 No Comments
ideas

Viral, vile and the growth of guerrilla media #ozpolitics #media140

Kate Carruthers 2010-09-23 3 Comments

At #media140 OzPolitics at Old Parliament House today the US Ambassador touched on the issue of the pastor from Gainsville Florida who threatened to burn a copy of the Koran.…

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Aide Mémoire

handcrafted musings on the world

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