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Aide Mémoire

handcrafted musings on the world

Aide Mémoire

handcrafted musings on the world

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ideas

Neuromarketing and mind over matter

Kate Carruthers 2009-11-05 No Comments

A recent study in Scientific American about How the Brain Reveals Why We Buy discusses advances in neuroscience that are giving rise to a new field of neuromarketing. The article…

ideas

Full fees mean universities owe good customer service

Kate Carruthers 2009-11-03 1 Comment

In recent times I had parallel customer service experiences with two different universities: Queensland University of Technology and Charles Sturt University. It was very strange to hang up from one…

ideas

Free the chickens

Kate Carruthers 2009-10-31 1 Comment

Normally I post a cute or amusing cat picture to celebrate Caturday. But today let’s think about ensuring a better quality of life for the chickens that nourish us. Here’s…

ideas

more real people on twitter #followfriday

Kate Carruthers 2009-10-30 2 Comments

Here’s some more real people that I follow on Twitter: @jeffsonstein – teaches IT, supports causes, knows his geekery & I often enjoy interesting chats with him on Twitter @neerav…

ideas

Can brands control their message using social media?

Kate Carruthers 2009-10-27 1 Comment

An email for a conference arrived the other day, and it enticed me with the tag line: Learning how to leverage Web 2.0 and Social Media sites to market your…

ideas

some real people on twitter for #followfriday

Kate Carruthers 2009-10-23 2 Comments

Here’s some more real people that I follow on Twitter: @firstdogonmoon – Mr Onthemoon cartoons at www.crikey.com.au & is one of the kindest people I know; IMHO he’s also a…

ideas

A taste for travel: dinner at Universal

Kate Carruthers 2009-10-23 No Comments

Had dinner at Universal restaurant the other night at the instigation of the lovely @frombecca & joined by the ebullient @CarmR and some other friends. Dinner was cooked by four…

ideas

Caturday is for everyone everywhere

Kate Carruthers 2009-10-17 No Comments

moar Lolcats and funny pictures

ideas

real people for #followfriday

Kate Carruthers 2009-10-16 1 Comment

Here’s some more real people that I follow on Twitter: @salisburydowns & @susiecameron – I put these together as they’re partners in crime most of the time, if you’re interested…

future ideas

Blog action day 2009: What can one person do? #BAD09

Kate Carruthers 2009-10-15 2 Comments

Today is Blog Action Day 2009 & the topic is climate change. “Climate change affects us all and it threatens more than the environment. It threatens to cause famine, flooding,…

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handcrafted musings on the world

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